Why do you need a bootstrap process?
First, let's look at the basic terminology. The concept of Onboarding originated in the field of human resources, which means "newcomer's induction training". It is a series of steps and methods developed by enterprises to help new employees quickly adapt to the new environment, and it is very effective. For most people, trying new things takes all the effort and consideration that can be overwhelming. So even a seemingly small amount of help can make decision-making easier and more harmonious. Special strategies can correct problems that may arise, make new people more confident in new places, work more efficiently and quickly become familiar with colleagues, and generate value for the company faster.
As an integral part of everyday life, digital products have embraced the concept of onboarding from the very beginning, which refers to a series of interactions that delight and introduce a product when they first use it.
One of the most important things to do when designing onboarding is to have clear priorities. Users have limited time, and they want to fully understand the product before actually getting their hands on it. In addition, human operational memory and awareness of priorities are limited, so product creators should clearly provide different information at different stages, rather than giving users a lot of data at once, confusing and embarrassing to users. In a recent article on the Adobe Creative Cloud Blog, UX researcher, cognitive psychologist, and YouTube's head of UX, Rob Youmans said, "In design, importance and recency need to be shown at first launch. Learning about a new product often comes with tutorials, wizards, instructions, or something else. It's wise for designers to put in the effort, putting important information first or last, after all, you want people to remember it when they use the product later. "
What is a newbie guide?
Onboarding is a set of screens that are shown when a user interacts with a product for the first time. In the vast majority of cases, designers will use 3-4 screens to introduce product-related information to new users. App onboarding is a sign of respect for the user: it allows users to quickly understand what the app can solve, what it does, and what problems it can help users solve. Of course, if the information is clear enough, it's a great way to improve usability.
Why does your app need a newbie guide?
The beginner guide has three basic functions:
App onboarding is the first contact a user b2b data makes with a product. This is an introductory behavior that, in most cases, mimics a real interaction scene, starting with a hello, especially when the app has a mascot or character that can be the direct subject of communication with the user. Greetings should be used with caution, and the greetings should be as short and concise as possible, otherwise users will be distracted from the core information.
This is probably the most valuable part of the onboarding task. First of all, novice guidance is the first step for users to get started, so users should be told why they want to use this product or what basic functions this product has. User research and a product's USP (marketing theory, which refers to a product's unique selling proposition) help designers and copywriters quickly find ways to provide key information to users.